Work Area: Trademarks

Latest content

Holistic IP strategy layering multiple forms of protection covers innovation at Waymo

In an exclusive interview, IP head Van Nguy reveals her rubric for building a foundational portfolio on emerging tech including a mix of patents, trade secrets and trade dress

22 March 2023

Global tax revolution will put corporate IP strategies under far greater scrutiny

New rules on transfer pricing drawn up by the OECD, which could be adopted by authorities in well over 100 countries, are set to have a major impact on how businesses manage their intangible assets

16 February 2023

GC of Australian mining tech company on ‘intense’ US ITC victory in global patent battle

Michael Tomasz hails result as a ‘strong outcome for IP protection’ in exclusive IAM interview

14 February 2023

New head of Mexican IP office begins work amid IP community concerns

Director General José Sánchez Pérez meets with local lawyers to discuss enforcement and implementation of IP law

25 January 2023

Amazon reclaims most valuable brand crown from Apple

But values are plummeting, with Apple, Samsung, Huawei, Cisco, Intel and Sony all suffering at least a 10% drop

18 January 2023

Lula clears out Brazil IP office leadership

Move could see ‘temporary paralysis’ at INPI

12 January 2023

Filing trademarks in China: key steps for foreign applicants

Both the national and international registration routes have benefits and pitfalls for foreign entities seeking to register their trademarks in China. It is crucial to develop a thorough checklist in order to make an informed decision.

11 January 2023

BMW case highlights corporate personality rights and when it is safe to use them

Using company designations in customer reference lists without explicit authorisation is grounds for infringement, Munich’s regional court has held. However, this ruling does not guarantee that further reimbursement will be granted.

14 December 2022

CNIPA invalidates a copycat mark based on prior name right of a French designer

The CNIPA is beefing up efforts to clamp down on bad-faith filings, so it is crucial that brand owners leave no stone unturned to prove bad faith of copycat infringers.

07 December 2022

Rubik’s Cube ruling provides clarity for IP portfolio managers

Frankfurt’s regional court has ruled that the famous toy does not qualify for copyright protection, highlighting the strategic value of using a variety of different rights to protect functional objects.

07 December 2022

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