- Buenos Aires Bar Association
Legal and Technical Services Manager at ClarkeModet
Marcos M Santiváñez Vieyra is manager of the technical and legal services department of ClarkeModet Argentina and has more than 15 years of experience in the IP field gained mainly in top-tier law firms assisting clients in the private and public sectors.
Mr Santiváñez Vieyra has proven experience in delivering high-quality legal services covering corporate and contractual counselling and litigation, including the provision of legal opinions, expert reports, litigation and contractual matters related to trademarks and trade names; patents; models and industrial designs; transfer of technology; copyright; the publishing and literary industry; the production and licensing of multimedia contents (including films and TV); entertainment and sports; software and new technologies; cybersecurity and robotics; privacy and data protection; e-commerce, Big Data and Cloud-based services; domain names and the Internet; electronic and digital signature; know-how, trade and industrial secrets; R&D; consumer protection and commercial loyalty; brand reputation; advertising; right to honour and self-image; and auditing, compliance and due diligence processes.
Before joining ClarkeModet, he served at Argentina’s Ministry of Economy and at some of the country’s major law firms – Llerena & Asociados; G Breuer; Zang, Bergel & Viñes – and, more recently, as the leader of the IP, privacy and new technologies law department at Bruchou, Fernández Madero & Lombardi, where he worked for 12 years.
Mr Santiváñez Vieyra obtained a law degree from the School of Law of the Pontifical Catholic University of Argentina Santa María de los Buenos Aires. He also holds a master’s from the same university, specialising in high-tech law, and took part in the International Programme of Hispanic, Latin American and European Studies at the Centre for International Studies of the Ortega y Gasset Foundation (Toledo, Spain).
He actively participates in various professional associations and committees in the IP and technology law fields, and frequently speaks at specialised conferences on these matters.