Econ One’s firm-wide depth of experience with intellectual property economics translates into focus, efficiency, and insight. We employ an economic perspective to evaluate the effects of alleged intellectual property violations. In today’s market, intellectual property issues call for an understanding of how the competitive landscape changes, as well as employing economic theory and rigorous analysis to determine how market(s) would look in the absence or presence of competitive alternatives.
We provide economic, financial, accounting, statistical, marketing, and survey consulting on a wide range of intellectual property matters, including the valuation and licensing of patents, trade secrets, trademarks, and copyrights. We assess lost profits, reasonable royalties, price erosion, accounting of defendants’ profits, corrective advertising, and diminution of intellectual property asset value and enterprise value.
Our approach is grounded in economic theory and goes beyond the numbers. We catch subtleties others might miss. We ask the questions others don’t think to ask, and we have the practical expertise to answer them.