1 Aug

Down to business in Barcelona

Well over 500 senior members of the international IP community met at the Hotel Arts in June for the ninth IPBC Global. Up for discussion were the rapid pace of change in the market, its shift from the United States to Europe and Asia, as well as emerging IP value creation business models that reflect the new realities. Throw in an IP Hall of Fame induction ceremony and hours of top-level networking opportunities, and it is no wonder that so many declared IPBC Global Barcelona the best event so far