Chief Executive Officer
at Brody Berman Associates Inc
Bruce Berman heads Brody Berman Associates, a leading management consulting and strategic communications firm. Brody Berman is best known for helping innovative businesses to differentiate their IP strengths, enhance value and generate return. Since 1988 Mr Berman has improved the performance of more than 200 businesses and portfolios, including Global 1000 companies, small and medium-sized enterprises and law firms.
Mr Berman draws on an extensive network of IP, global business and media contacts. He has personally counselled scores of IP executives, litigators and private equity investors and their clients.
In 2016 he founded the Center for Intellectual Property Understanding (CIPU), an independent non-profit dedicated to increasing awareness of IP rights and their impact on people’s lives. CIPU provides outreach and an educational framework that seeks to convey IP benefits and deter theft. CIPU partners and supporters include leading universities, IP owners and organisations like the Global Innovation Policy Centre.
The Ugandan company Fruiti-Cycle, which won the Licensing Executives Society (LES) Business Plan Competition in 2016 for an efficient food delivery system, was mentored by Mr Berman, as was the 2017 competition winner, Takachar, which works in Kenya to develop an inexpensive and ecologic method for turning biomass into fuel.
Mr Berman is responsible for five books, including The Intangible Investor – Profiting from IP and From Ideas to Assets. Articles, chapters and reviews written by him have appeared in more than 100 periodicals and books, including Nature Biotechnology, Forbes and IAM – for which he has written since 2003. He also publishes the popular blog IP CloseUp.
Mr Berman is, or has been, a member of the IP Hall of Fame Academy, the Intellectual Property Owners Association, LES and the Intellectual Asset Finance Society. He received an MA from Columbia University, where he taught cinema studies for four years and completed the course requirements for a PhD. He received his BA with honours from the City College of New York.
Bruce Berman is “doing many outstanding things as an IP strategist”. “He started the Centre for IP Understanding, which is creating more positive narratives around intellectual property”, and continues to write prolifically on important topics.
- IP management consultancy
Brody Berman Associates Inc
228 East 45th Street
New York NY 10017