Introducing IAM Market – a new portal designed to simplify the IP transactions process

A new product to be launched this autumn by IAM will help to simplify the IP transactions market, as well as making it more transparent. IAM Market is an online portal designed to allow IP owners to profile their licensing and sales operations and technology transfer programmes, as well as provide details of specific rights that they are interested in transacting.

Designed for IAM’s global readership of senior IP dealmakers, this unique platform will ensure that rights owners can present the assets that they have available for license, sale or transfer to key decision makers, potentially saving both sides in a transaction significant amounts of time and money.

Access to IAM Market is free for potential buyers, licensees and partners, as well as their representatives, subject to approval on registration.

So far, IAM Market has 15 market-leading companies confirmed as vendors, including Boeing, Deutsche Telekom, Foxconn, Freescale, Google, Harman, Hewlett-Packard, IBM, Intel, NEC, Philips, Rambus and Rovi.

All vendor companies will be named on launch day and will be added to on an ongoing basis over the coming months and years.

Within the portal, vendors are provided with their own pages to populate in what they deem the most appropriate way. They have full control over content and the ability to update this as regularly as they wish. They can focus on three levels of information provision:

• a general overview of their IP transactions businesses and/or technology transfer operations, including case studies and contact details;
• information about the types of intellectual property and technology that they have available and their potential applicability; and
• specific information relating to individual assets and/or portfolios, and technologies that are available for license, sale and/or transfer.

In becoming members of IAM Market, IP owners are making a very clear statement, to a senior audience of corporate IP decision makers, that they are ready and willing to do business.

IAM Market will be a highly visible forum. As well as having been designed as a standalone website, it will feature prominently in each issue of the IAM weekly email, which currently has over 21,000 subscribers worldwide, and will be linked to the homepage of the IAM website (circa 25,000 unique users each month).

No other editorial product has IAM’s depth of worldwide IP business contacts. Its database has been compiled over 12 years of providing strategic business information to senior IP leaders. The IAM blog, the weekly email and the magazine are read by the high-level executives tasked with identifying in-licensing and acquisitions opportunities and negotiating deals, as well as technology transfer collaborations. IAM Market vendors know this, as they too are confirmed users of IAM’s editorial products.

For registered users, an indexing system allows access to the site as a whole or searches on a company, technology, industry or transaction type basis. Users can elect to receive alerts every time that new information relating to their chosen vendors is uploaded onto the portal. A summary email listing all new IP/technology on the website will also be sent weekly to all site registrants.

Another major benefit to users of IAM Market is the opportunity to post requests for technology and intellectual property. This can be done via a specially developed request form that is sent to all IAM Market members whose offerings cover the relevant technology/industry. Initial communications will be on an anonymous basis. The parties reveal their identities to each other only once the necessary level of trust has been built – the involved parties decide when this is.

IAM’s only source of revenue from IAM Market is the subscription fees that vendors pay to secure a place within the portal. IAM will take no part in any deals that may be done – in fact, will have no knowledge of them – and will receive no additional payments of any kind from vendors beyond the annual subscription fee. IAM merely supplies the means through which potential partners can make contact and begin their discussions. This, plus IAM’s extensive reach into both the buy and sell sides of the IP deals market internationally, makes IAM Market unlike any other online or real-world IP exchange previously developed.

To learn more about IAM Market, contact Eamon McHugh at [email protected].

To request a free advance registration to use the site, visit www.IAM-Market.com.