IAM Issue 61

Beantown bonanza

Boston played host to the sixth global IP Business Congress (IPBC) this June. A sell-out crowd of more than 600
delegates, from all parts of the IP community and based in more than 30 countries, attended. Over the course of
the three-day event, a wide range of subjects were debated – from patent reform in the United States, through
emerging IP investment opportunities in Europe and Asia, to evolving IP monetisation models and the developing
role of the chief IP officer. As ever at the IPBC, a multiplicity of opinions were expressed. But of one thing everyone
was certain: we are living in interesting times

Joff Wild , Sara-Jayne Clover and Jack Ellis

Features

Walls and missiles – developing a proactive patenting strategy

IP management needs to drive
patent strategies for early to
middle-stage companies, from
protecting proprietary technologies
(walls) to attacking competitors’
products and market-leading
technologies (missiles)

Working together: open innovation and IP management

Open innovation is nothing new
– ‘teaming’ between different
companies and universities for
specific projects has been common
practice for years. However, such
arrangements can work only if IP
ownership and licensing rights are
carefully managed

Drivers of IP value – the most active companies in intellectual property

A number of indicators need to
be examined when judging which
companies are the best at creating
real IP value. Based on activity
measured during 2012, an elite
group of 50 can be identified

Going bespoke: keeping IP strategies current in China’s evolving landscape

As growth in China continues to
outstrip that in Western countries,
many multinationals are using
intellectual property to bolster their
positions. However, in order for
this to work, IP strategies must
be tailored to meet the particular
challenges that China presents

Acquiring patents to support innovation and value

While there is still some stigma
over buying patents rather than
developing them in-house,
acquiring intellectual property can
be a smart way to enter markets
later and secure a better return
on investment. Both should be
priorities for every IP manager

Viewing patents through a financial lens

The growing importance of patents
in business suggests they should
be considered as financial, as well
as technological and legal, assets.
While this involves a reorientation of
perspective, efficient management
could unlock millions of dollars for
savvy patentees

Today and tomorrow in the IP market

The IP Business Congress is the
perfect forum for the world’s finest
IP minds to discuss their hopes,
fears and expectations

The real problem is patent quality, not NPEs

A little historical perspective reveals
that non-practising entities have
been around for nearly as long as
the patents they profit from. Tarring
all NPEs with the same brush risks
missing the real problem with the
system: poor-quality patents

Insights

Seen and heard

A round-up of IP-related quotes, observations and opinions from the recent past ...

China’s leaders must learn that there is much more to innovation that patents

Ambitious patenting targets
are part of a wider push to
create an innovation-based
economy in China. But by
over-focusing on patents,
the Chinese risk missing the
bigger picture

Columns

Patent protection for human genes ends in the US

In Myriad the Supreme Court excluded
naturally occurring DNA, such as genes,
from the scope of patent protection. It is
not yet clear what impact the decision
will have and that very uncertainty is
fuelling concern throughout the medical
and biotech industries

Teaching IP strategy

Although intellectual property is an
asset of growing economic and financial
importance, it is hard to find universities
or business schools that teach courses
focusing on this

DC watchdog gets serious about foreign theft of US intellectual property

The findings of the Commission on the
Theft of American Intellectual Property
are a good start to addressing a global
problem with deep local roots. However,
the report fails to mention the damage
that domestic IP theft is wreaking on the
US economy

Industry insight

Finding the right IAM partner

When it comes to selecting IP
management software, buyers should
be as careful as they would be when
deciding whether to get married, writes
Dee Campbell, a product manager with
Thomson IP Management Services