IAM Issue 39

January/February 2010

Industry insight

Patent analysis provides window into the future of three-dimensional innovation

Based on the level of innovative activity in the 3-D space, it appears we may soon be watching 3-D commercials on our flat-screen televisions and paging through 3-D memories of our children in photo albums, writes Jeremy Rosie, director of Expert Services, IP Solutions, Thomson Reuters

Features

J&J, a Credo and a reputation

Johnson & Johnson has shown how a corporate ethics constitution can foster reputation resilience

A case for adopting controlling dictionaries in the USPTO

Ambiguous language in patent applications can cause significant problems with examination and later with patent enforcement. The solution is to introduce easily accessible controlling dictionaries that will leave no one in any doubt as to what words mean

Building a winning IP strategy

A well-structured and properly managed IP strategy will play a pivotal part in any company’s overall success. Those that do the job best are well communicated, widely accepted throughout the organisation and, perhaps most important of all, widely practised

Why it has to be women

Equality of opportunity is not just a matter of improving corporate diversity profiles. The simple fact is that companies that employ a number of women in senior positions tend to do better on a range of key measures than those that do not

Taking IP into the boardroom

If IP is the integral corporate asset we believe it to be, why do so few C-suite executives engage with it? Maybe it’s because IP managers do not properly engage with them. At Philips, however, that is not the case. Here’s why

IP rights on the line in Copenhagen

Intellectual property is proving to be a controversial issue in the climate change negotiations taking place in advance of a major UN conference to be held in Copenhagen in December, and compulsory licensing could be on the agenda. But is this a serious threat or just so much political posturing?

The future of innovation

Everyone has a stake in innovation. However, for the potential of innovators to be harnessed to maximum effect, the environment within which they currently work in many parts of the world has to change

It’s all in the game

R&D games theory has led to a better understanding of how IP is leveraged in various industries. It is also a useful tool for those interested in exploring how patent issues impact on open innovation timeframes

Columns

The intangible investorA curious journey

After six years and 38 columns “IP investor” emerges with a new name and broader outlook. What does stock investing have to do with patents? Keep reading to find out

CIPO forumUnder the banner of competitiveness

Efforts to increase national competitiveness reveal a surprising key ingredient: national cooperation

IP lawyerDouble filing under China’s new Patent Law

Applying for both patent and utility model protection is still feasible under the new Chinese Patent Law, and in many situations it could make perfect sense

Insights

The challenge for China

Although the facts and figures are impressive, China is not yet an IP superpower. But if regional and central authorities learn to take a back seat, it soon could be

The best of the blogIt’s time to tackle Europe’s patent attorney deficit

The IAM blog currently has a regular readership of around 9,000 unique users, who visit the site an average of three times a month. In this new series, some of the blog’s most popular recent posts will be reproduced in the Insight section of IAM magazine, along with some of the responses that they generated.

Roundtable

More change in the USA

A special roundtable examining the latest developments in the United States reveals that it has been another year of big changes in the world’s most important patent marketplace

Management report

The landscape of change in China

As China speeds towards becoming an innovation-based economy, foreign businesses have no choice but to engage with the Chinese IP system. However, uncertainties in the efficacy of that system mean that due diligence is more vital than ever for rights holders

Trying patent cases in US federal courts: telling the story behind the technology

Presenting patent cases is as much about how you tell it as what you tell. A compelling, well-rehearsed story about the obstacles an inventor has overcome to secure a patent is key to helping a judge and jury comprehend complex technical issues

Is Japan a hostile environment for patents?

Despite low attorney fees, high damages and relatively fast trials, the number of patent cases being initiated in Japan is falling. Some commentators argue that Japanese patent litigation is actually antipatent, which may be affecting the number of cases filed

The role of the expert witness in calculating damages

The Federal Circuit Court of Appeals has set aside a US$358 million damages award in Lucent v Gateway, finding that the evidence was insufficient to support the jury’s verdict. The case provides some useful guidance on the role of expert witnesses in working out damages