IAM Issue 18

The clash of mindsets

In order to capture the full value of intellectual property, a new
generation of IP professionals needs to arise: people who can think and act
in an interdisciplinary way, and define value from a business, legal and
technical perspective

Columns

Like death and taxes

It is not just patent offices that are
responsible for the issuance of poor
quality patents; filers have to take
their share of blame as well. And
until they do, things are unlikely to
get much better

Taking on the trolls

Venture capital funds have to be
aware of the challenges posed
by patent trolls. The good news
is that the threat will not be so
great in Europe

An on-going battle

The Microsoft v European
Commission competition case has
been described as “the biggest
encroachment on IP in European
competition law history”. And it is
not over yet

Bankrolling the winds of change

As we search for solutions to the
current energy crisis, there are
lessons to be learned from events
at the turn of the 20th century

The importance of innovation in a changing market place (co-published editorial)

Changing political trends and
diminishing global resources often
affect product development. Christian
Bunke looks at how understanding
the patent landscape can play an
important role in driving innovation in
a changing world

Features

The trials of Amgen

It is a company that has become used to major patent litigation.
But Amgen’s latest battle could turn out to be the most significant yet,
especially at the end of a period when acquisitions and the establishment
of a venture fund have marked a change in strategy

Think twice before raising the standard

Although membership of a standards organisation may seem to be an
attractive option, companies should always think carefully before they
sign up as there can be significant downsides to participation

Intellectual asset sale in a bankruptcy

The prediction is that a growing number of US companies will be going
bankrupt over the next few years. Many of them will own potentially
valuable intellectual property rights

The role of trademarks in M&A

Those engaging in the M&A process could be making a major mistake
if they fail to give serious consideration to the brands involved in the
potential deal

Towards a more inclusive patent world

The patent system needs to be rethought if it is to remain relevant in the
21st century. The people who take part in the process have to be drawn
from a broad cross-section of interests because it is far too important to
be left to the usual suspects

Driving global IP with intellectual asset management

Ford Global Technologies needed an IAM system to help it manage its global
portfolio of rights. Instead of developing one alone, the company got together
with British American Tobacco. The results have been spectacular

Asia focus (co-published editorial)

An in-bound supplement in which
correspondents report on recent
developments in some of Asia’s most
significant jurisdictions.

Insights

US Supreme Court hammers trolls but others could be caught too

The US Supreme Court’s decision in
eBay v MercExchange has been widely
hailed as a defeat for patent trolls. But
it will also have potentially damaging
consequences for others.

Patent auction fails to match hype but no-one is complaining

All the right people attended the first open auction
of patents held in San Francisco in April. The problem
was, not many of them ended up bidding. But next
time it could be different