Welcome to the latest edition of IAM Strategy 300 – The World’s Leading IP Strategists, the unique annual listing of individuals with an established track record in developing and rolling out world-class IP value creation programmes. There is no other publication like the IAM Strategy 300 – primarily because there is nothing else out there like Intellectual Asset Management (IAM). We remain the only media platform whose primary focus is on intellectual property as a business asset.Read more
We believe that intellectual property can and should be used to increase bottom-line returns and enhance shareholder value by, among other things, securing freedom to operate, facilitating collaborations and generating revenues. We also believe that none of this is possible without considerable input from people who have a deep understanding of the ways in which intellectual property can most effectively be put to work: world-class IP strategists.
Since it was first published, the IAM Strategy 300 has identified individuals who offer toptier services relating to the development and implementation of strategies which enable IP owners to maximise the value of their rights portfolios. Previously, we have only included thirdparty advisers in our research; but this year we decided to make a major change. For the first time ever, we extended our research to include in-house corporate IP professionals – the people working on the front lines of IP value creation. In this way we hope and expect the IAM Strategy 300 to become an even more invaluable reference point. It is certainly a much bigger one! Whether they work inside IP-owning entities or as third-party advisers, world-class IP strategists do not see intellectual property from just one perspective; instead, they view it in the round. It is this 360-degree perspective on how IP management and value creation should align with overall business strategy that makes them stand out from the crowd.
To build the final list of people included in this publication, we undertook an extensive research process. It lasted for approximately five months and involved inviting members of the global IP community to submit nominations, as well as hundreds of face-to-face and telephone interviews. These were conducted by a research team based in IAM’s Washington DC, London and Hong Kong offices.
Based on our initial research, we put together a long-list of people who had each received a minimum of three nominations from outside their day-to-day workplaces. These individuals were all asked to provide further information about their work, as well as referees whom we could consult. Using all of this material and our own further fact finding, we made the final call as to who should be listed in this year’s IAM Strategy 300. The results can found on the following pages.
All individuals who made the final list, and who stated that they wished to be included, are featured in this publication. Although it is not possible to buy a place in the IAM Strategy 300, everyone was offered the opportunity to take out an enhanced biography: service providers for a fee, operating company executives on a complimentary basis. All enhanced entries have been edited into IAM house style – the content of the biographies, however, has been supplied by the individuals concerned.
Of course, in the end the IAM Strategy 300 is the result of subjective decisions made by the IAM research team based on information that we have garnered from a variety of sources. It would be wrong for us to say that we have produced the definitive listing of world-class IP strategists; instead, what we can say with confidence is that everyone who we have named merits inclusion. However, if you think that we have got something wrong, please let us know. We want next year’s edition to be even better than this year’s and all thoughtful input will help us in that task.
Intellectual Asset Management
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Partner - PricewaterhouseCoopers LLP
Mark W Haller is a partner at PricewaterhouseCoopers LLP (PwC). He is the global leader of PwC’s intellectual asset management and pricing and profitability practices. Mr Haller has a wealth of experience helping corporations to leverage intellectual assets to increase shareholder value and to negotiate and complete transactions involving intellectual assets. He also has deep experience with the design and development of new or disruptive business models, often driven by emerging technology. It is in this arena – the merging of intellectual assets and the formulation and pricing of new products, services and solutions – that much of his time is spent, with companies ranging ...
President - Drakes Bay Company LLC
Joseph W Jennings is a leading innovator in buying and selling patents and patent-backed technology asset sales for corporations, funds and individuals. He leverages his extensive experience in IP brokering in conjunction with a background as a high-technology executive and marketing executive in order to design and implement innovative programmes. Drakes Bay Company LLC is a leading patent brokerage firm for buying and selling patents and patent-backed technology asset sales. Drakes Bay serves operating companies, funds and inventors. Since 2007 the company has closed $79 million in 60 patent transactions. Drakes Bay received the inaugural Intellectual Ventures President’s ...
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