IP secrets to Fujifilm’s transformation
Patent portfolio data illustrates how Fujifilm has leveraged its R&D strategy to engineer a lucrative venture into the healthcare domain and suggests where the company may be headed next
Several companies that shaped the latter half of the 20th century – particularly in the automotive, electrical and chemical industries – appear to be struggling to evolve and adapt to the modern marketplace. As society and lifestyles change rapidly thanks to advances in data communications technology, many brands are failing to keep pace by coming up with innovative products. If things continue in this manner, some household names may find themselves superseded by new products and services from new companies entering the market.
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