IP strategist: IP risk management: a case study
Risk is the chance of something going wrong, causing damage or loss; but many companies ignore IP risks and react only once the risk has materialised. In most cases this is too late to mitigate cost effectively
IP risks are significant because the value of companies has been shifting markedly from tangible to intangible assets in recent years. Many assume that IP risks originate from competitors. In fact, they also arise from the actions of one’s own people and suppliers, partners, distributors and customers. In addition, risks can arise from changes to government policy and assaults by non-practising entities; while hackers and counterfeiters add to this complexity.
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