IAM Magazine issue 43

September/October 2010

Understanding the market for advanced IP management systems

The purchase of IP management system software is a significant investment. So how do you decide exactly what you need and who is best placed to meet your requirements?
Ralph Schroeder

Features

The CIPO toolkit Premium content

Intellectual property is an asset that can create real value for the businesses that own it. But convincing a board of directors that this is so is not always easy. Chief IP officers from a variety of companies explain how they did it.
Sara-Jayne Clover

The intangibles decade: looking forward to 2020

We are entering the intangibles decade. At a meeting held earlier this year, experts from a range of disciplines predicted what this will mean.
Mary Adams

Dateline Munich

A world class speaking faculty of IP thought leaders debated with delegates from around the word at the third IP Business Congress, held this year in Munich. Creating value from IP and other intangible assets was the theme of the event, and what is abundantly clear is just how many possibilities there now are to do this for those willing to think creatively about what they own.

Tapping into CIPO expertise

The CIPO Manifesto Working Group held its second meeting at the IP Business Congress in Munich. Its focus was on identifying best practices in IP value creation.
Joff Wild

BP needs authentic IP

Although BP was aware of the importance of its corporate reputation, the company's internal processes have not helped it to weather the political and regulatory storm unleashed by the Deepwater Horizon disaster.
Nir Kossovsky

Bilski and the case for IP audits

The Supreme Court’s recent decision in the Bilski case should encourage US patent owners to undertake a systematic audit of their portfolios. Failure to do so could end up being an expensive mistake.
Edward Van Gieson

Navigating the software and business method maze

Recent decisions in the US and Europe concerning the patentability of software and business methods may have provided greater clarity, but they have not brought further harmony. This has significant implications for portfolio management strategies.
John Collins

The licensing take-off at EADS

Four years ago, Europe’s top aerospace company decided it should be making a lot more of its IP portfolio. Now it is beginning to roll out a sophisticated licensing programme. In this article, some of those involved in developing it explain how it was done.
Edelbert Haefele, Michael Beyer, Pierre Patrick and Wulf Höflich

The case for copyright

Strategic thinking on the creation of IP value tends to focus on patents. However, those who open their eyes will find enormous potential, as well as major challenges, in what copyright has to offer.
Joren De Wachter

Hooking the corporation on the value of intellectual assets

It's a three-step process to persuade a company that it can prosper and grow through investing in intellectual asset management.
Sharon L Oriel

Insights

When hypocrisy is the least of it

A December 2009 deal that Micron Technology did with an NPE exposes issues that go to the very heart of corporate IP management.

Barack Obama’s powerful IP lesson for Europe

On 12th July, US President Barack Obama wrote to Nancy Pelosi, Speaker of the House of Representatives, requesting that she spearhead efforts to ensure additional funding for the US Patent and Trademark Office (USPTO).

Columns

Measures of success, Part II

Understanding patents starts with a business’s ability to identify needs, establish expectations and measure performance. It’s easier said than done, say three experts.
Bruce Berman

Intent or no intent – that is the question

The recent ruling in the Solo Cup case provides some insight into what US patent owners can do to protect themselves from false marking claims.
Paul Devinsky and Megan Heller

Patent analytics

Industry Focus: Health Care

This issue features key patent metrics for companies in the Health Care sector.

Co-published editorialRoundtable

Inside China

A special roundtable on recent developments affecting IP owners in China

Co-published editorialIndustry insight

The evolution of business method patenting

Bernard L Bilski is certain to be a name that will long be remembered in patent history.

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