IAM Magazine issue 32

October/November 2008

The patent system on trial and under attack

A recently published book identifies major weaknesses in the US patent system that, its authors say, need to be addressed if the country is going to remain a leading innovation light. But have the authors of Patent Failure got it right?
Craig Opperman, James Bessen and Michael J Meurer

Features

Opportunity missed

Microsoft’s failed bid for Yahoo! is now all about what could have been. Nowhere is this more so than with regard to intellectual property.
D K Ram
Scope eKnowledge Center

Intangible assets and shareholder value

It is becoming increasingly clear that markets punish companies with poor intangible asset management strategies. Recent events have only served to emphasise this.
Jorge M Torres and Nir Kossovsky
Intangible Asset Finance Society

Taking on the trolls

Patent trolls have capitalised on significant inefficiencies in the IP market. It is only by understanding this and then taking action that industry players can neutralise the threat they pose
Peter Bittner
SAP AG
Bent Lundsager
Zacco
I3PM (International Institute for IP Management)

A new tool for a new kind of patent adversary

PatentFreedom is an online database and information exchange designed to help companies that are developing strategies to deal with the challenges posed by nonpractising entities.
Daniel P McCurdy and Chris Reohr
PatentFreedom

Breaking through the glass ceiling

Women have long been underrepresented at the top of the patent world. Leading women in the business share their experiences and hopes for the future.
Sara-Jayne Adams
IAM Magazine

Inside the IP markets of North Asia

The IP marketplace in Japan, Korea, Taiwan and China is sophisticated and developing rapidly. To make the most of it, local knowledge is absolutely essential.
Sachin Desai
INDIJEM IP

Working with patent agencies – a rights owner’s perspective

Finding the right outside patent agencies with which to work and then developing a good relationship with them is a vital job for in-house patent managers.
Donal O’Connell
Nokia

Insights

Putting brands back in their place

The events of recent months have shown that there is no such thing as independent intangible value. Instead, it always depends on context.

Australian report is a warning

The Australian government is considering an overhaul of patent law following the release of a report that identifies the ease of getting protection as a barrier to innovation.

Columns

Over to you

All IP-related questions are fair game as a new columnist joins the roster of IAM regulars.
Damon C Matteo
Palo Alto Research Center (PARC)

The CEO challenge

As new patterns of IP exploitation emerge, the onus is on investors and corporate decision makers to make sure they do not miss the opportunities.
Bruce Berman
Brody Berman Associates

Forging a new discipline and profession

To construct the knowledge economy, you need people with the tools to do it. A lack of interdisciplinary focus in academia and in industry means that they are few and far between.
Ulf Petrusson and Bo Heiden
Centre for Intellectual Property, Gothenburg

A new era of reform in China

A new patent law is expected to come into force in China in 2009. The drafting process for the legislation has been commendably transparent.
Douglas Clark
Lovells

Co-published editorialManagement report

Collective licensing of online music in Europe

The European Commission has been at the forefront of recent rapid changes to online music licensing in Europe

Trademarks on the internet – the US perspective

Uncertainty is the name of the game for trademark owners in the US seeking to understand how internet affects their rights

Keywords, metatags and hyperlinks – the legal position in Europe

European courts often have conflicting views on how to deal with the legal challenges posed by keywords, metatags and hyperlinks

Key online copyright Key online copyright

The rapid evolution of the internet exemplified by the Web 2.0 phenomenon brings new challenges, in particular for rights owners struggling to police the vastness of the web and cope with the exponential replication of content

Co-published editorialIndustry insight

Defining your IP vision

The Balanced Scorecard technique can help IP managers align with the broader business function, writes Alexander Butler of Thomson Reuters.

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