Intangible valuation myths - an author responds 01 May 09
As I have said before, nothing seem to get this blog's readers more animated than issues around valuation. The most recent threads we have had on the subject have been based on a summary I did of an article for the latest issue of IAM on the leading 10 intangble valuation myths, written by Pat Sullivan and Alexander Wurzer. Following my summary and a discussion of it, another thread erupted based on comments made by Nir Kossovsky. Now Pat Sullivan has got in touch with me with some comments on the comments, if you see what I mean. This is what he has to say:
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