Index evidence shows that companies that look after their IP and other intangibles do best 05 Mar 12
Joff Wild Last week the RepuStars Variety Corporate Reputation Index briefly hit a record high of 2,502.12. This represented growth of over 14% since the beginning of 2012 and of more than 150% since its launch back in 2001. Initially created and calculated by Steel City Re (whose CEO Nir Kossovsky writes on reputation-related issues for IAM), but calculated by...
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